Graphic identity is the sum of all visual impressions associated
with the name Nova Scotia Agricultural College or NSAC. Each
time a member of NSAC communicates with the public, it creates
an impression and every impression influences the way people
think of NSAC, which in turn affects the university’s
reputation and brand.
The guidelines outlined in this manual are intended to be
flexible, so they will work in many formats. There will be
applications of our graphic elements that have not been anticipated.
As usual, the Development and External Relations staff will
work with internal units to develop an appropriate graphic
element variation when the need arises. These guidelines should
be referred to for all new projects and when existing stock
needs to be replenished.
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